Driving Intelligence

INRIX provides data and tech insights to help understand the movements of people. I was tasked with bringing their online presence up to date, along with development help from super devs Stephen Scaff and Thomas Vaeth of Urban Influence.

They had already started working with an updated identity, so the challenge here was to extend that onto the screen, and give them a few new ideas to build up their new brand story. We kept the design clean and simple, easily allowing them to move into the future with confidence.

The site has now won a Special Kudos award at CSS Design Awards.

Art DirectionConceptingUI / UXVisual Design
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After the main website launched, INRIX wanted us to design and build their new Global Traffic Scorecard site. The study is the largest of its kind and allows users to see where cities rank for traffic around the world. It has been featured in many news outlets, most recently on WIRED and Geek Wire.

Check out some of the engaging interactive elements used on the site, as well as a few fun facts about traffic, complete with custom iconography.

Bonus reading time: Amazing article featuring behind-the-scenes happenings on the development of INRIX’s new site, written by teen heart throb Stephen Scaff.